Promotional Tools

Ads feature tested messaging from Every Body Walk! that emphasizes the opportunity to build stronger relationships and human connections by walking with others.

Ads support the Surgeon General's Call to Action to Promote Walking and Walkable Communities.

Partners are encouraged to co-brand ads by adding their logo next to the Eat Smart Move More North Carolina logo. See Eat Smart, Move More North Carolina Branding, Logo Usage and Style Guide p.13 for more information on co-branding.

Walking Ads Overview and Implementation Tips

When preparing materials that will include the Eat Smart, Move More North Carolina logo or brand, refer to the individual section in this guide that relates to the specific aspects of the logo you plan to use. Each section provides specific rules for usage, offers application guidelines and answers the most frequently asked questions regarding the Eat Smart, Move More North Carolina brand.

Eat Smart, Move More North Carolina Branding, Logo Usage and Style Guide

Use the following links to download the version of the logo that best suits your needs. 

ESMM_logo_cmyk.eps
Highest quality color logo file for professional printing. Can be scaled to any size without losing quality.

ESMM_logo_rgb.eps
High quality color logo for use in many applications. Can be scaled to any size without losing quality.

ESMM_logo_cmyk.tif
High quality color logo for use in many applications that do not accept .eps files.

ESMM_logo_rgb.jpg
Good quality color logo for web use or in-house printing.

ESMM_logo_rgb.png
Good quality color logo for web or PPT use.

ESMM_logo_rgb-sm.png
Smaller color logo for web use.

ESMM_logo_gray.jpg
High quality grayscale logo for use in many applications.

ESMM_logo_blk.tif
High quality line art logo with no screens.